Jeep Statistics 2026: Sales, 4xe Mix, Model Volume, and Brand Trends

These Jeep statistics highlight the latest official figures on brand history, U.S. sales volume, model performance, and Jeep 4xe electrified sales. With 2025 now closed, Jeep’s latest numbers show modest year-over-year recovery in total U.S. volume, strong contributions from Grand Cherokee and Wrangler, and continued relevance for plug-in hybrid models across the brand.

Jeep Statistics 2026 (Top Highlights)

• Jeep traces its history to 1941 and says the brand now has more than 80 years of heritage.
• Jeep brand U.S. sales totaled 593,401 vehicles in 2025, up 1% from 587,725 in 2024.
• Jeep sold 642,924 vehicles in the U.S. in 2023, so 2025 volume remained 7.70% below the 2023 level.
• Grand Cherokee was Jeep’s top-selling model in 2025 with 210,082 U.S. sales.
• Wrangler sold 167,322 units in 2025, while Compass added 101,997.
• Grand Cherokee, Wrangler, and Compass together accounted for 80.79% of Jeep’s 2025 U.S. sales.
• Gladiator was one of Jeep’s fastest-growing nameplates in 2025, rising 35% year over year to 56,790 units.
• Wagoneer S increased from 231 units in 2024 to 10,864 units in 2025 as Jeep expanded its battery-electric lineup.
• Wrangler 4xe sold 67,429 units in 2023 and 55,554 in 2024.
• Grand Cherokee 4xe sold 45,684 units in 2023 and 27,590 in 2024.
• Wrangler 4xe remained America’s best-selling plug-in hybrid in 2024 and still held that position through July 31, 2025.
• In Q1 2025, Wrangler 4xe accounted for 26% of Wrangler sales, while Grand Cherokee 4xe accounted for 23% of Grand Cherokee sales.

Jeep U.S. Sales Trend

Label	Bar	Value
2022		684,614
2023		642,924
2024		587,725
2025		593,401

Max = 684,614. Widths: 2022 100.00%, 2023 93.91%, 2024 85.85%, 2025 86.68%

Jeep U.S. Sales by Model

Label	Bar	Value
Grand Cherokee		210,082
Wrangler		167,322
Compass		101,997
Gladiator		56,790
Wagoneer		39,907
Wagoneer S		10,864

Max = 210,082. Widths: Grand Cherokee 100.00%, Wrangler 79.65%, Compass 48.55%, Gladiator 27.03%, Wagoneer 19.00%, Wagoneer S 5.17%

Jeep 4xe Sales

Label	Bar	Value
Wrangler 4xe 2023		67,429
Grand Cherokee 4xe 2023		45,684
Wrangler 4xe 2024		55,554
Grand Cherokee 4xe 2024		27,590

Max = 67,429. Widths: Wrangler 4xe 2023 100.00%, Grand Cherokee 4xe 2023 67.75%, Wrangler 4xe 2024 82.39%, Grand Cherokee 4xe 2024 40.92%

Jeep 4xe Share of Core Models

Label	Bar	Value
Wrangler 4xe share 2023		43%
Wrangler 4xe share 2024		37%
Grand Cherokee 4xe share 2023		19%
Grand Cherokee 4xe share 2024		13%

Max = 43%. Widths: Wrangler 4xe share 2023 100.00%, Wrangler 4xe share 2024 86.05%, Grand Cherokee 4xe share 2023 44.19%, Grand Cherokee 4xe share 2024 30.23%

What These Jeep Statistics Show

Jeep’s latest numbers show a brand that is stabilizing after a difficult 2024. U.S. volume improved slightly in 2025, and the biggest gains came from Wrangler, Gladiator, and newer electrified nameplates such as Wagoneer S. Even so, total brand sales in 2025 remained below 2022 and 2023 levels, which suggests Jeep is still working through a multi-year reset rather than a full rebound.

The model mix also shows how concentrated the brand remains. Grand Cherokee, Wrangler, and Compass still drive most of Jeep’s volume, while 4xe plug-in hybrids continue to matter for electrification even after their share eased from 2023 to 2024. That combination of legacy SUV strength and growing electrified options is shaping Jeep’s position heading into 2026.

Sources

• Jeep brand history page
• Jeep brand celebrates 80 years of history and innovation
• FCA Reports Fourth-quarter and Full-year 2023 Sales Results
• FCA US Reports Fourth-quarter and Full-year 2024 Sales Results
• FCA US Fourth-quarter Total Sales Increase 4% Year Over Year; Reports Full-year 2025 U.S. Sales Results
• FCA US Reports First-quarter 2025 U.S. Sales Results
• FCA US Reports Second-quarter 2025 U.S. Sales Results
• FCA US Total Sales Rise 6% Year Over Year in U.S. Third-quarter Report